This project was made as part of my work as a Brad Designer at Firma.
Ads Design
The symbol idea
IDF ICT Division | Branding
In this project, I crafted a rebranding concept for the ICT unit in the IDF, highlighting values and the multidimensional nature of the digital framework. The emblem, a central feature of the brand identity, uses colors to represent the different defense dimensions—sea, land, and air—while the cube signifies the digital space. This unified symbol narrates the unit's story and instills a sense of unique pride.